Gemba and ClimatePartner join forces for sport and entertainment sustainability offerings

June 7, 2022

Gemba, a leading sport and entertainment consultancy in the Asia Pacific region, has teamed up with ClimatePartner - a world leader in global climate action, to offer tailored climate action strategies for rights-holders and sponsors in the region.

Gemba is known for delivering world-class business and marketing strategies for governments, sporting organisations and sponsors in the sport and entertainment industry. ClimatePartner helps businesses calculate and reduce carbon emissions, and offset unabated emissions, rendering products and companies carbon neutral.

By coming together in the APAC region, Gemba and ClimatePartner are offering a service to guide rights-holders through the key components of a sustainability strategy – measurement, reduction of emissions, offset programs and communication strategies. All this is augmented with Gemba’s deep understanding of building world-class sport and entertainment organisations.

From measuring corporate and product carbon footprints, to reducing and offsetting those emissions, all the way to communicating positive outcomes, the partnership gives Gemba’s clients a tailored solution as part of their sustainability journey.

Gemba’s Managing Director Andrew Condon advised “with 72% of Australian Sports Fanatics passionate about environmental sustainability, our industry not only has a unique opportunity to play a leading role in climate action, we would argue that we have a clear responsibility to do so. Our alliance with ClimatePartner creates a clear pathway to enable sport and entertainment organisations and their fans to become part of the solution.”

Oliver Allcock, Commercial Sustainability Manager at ClimatePartner adds “ClimatePartner are delighted to support Gemba as they promote sustainability and climate action. ClimatePartner views sports and entertainment as industries that have a significant footprint but are also uniquely positioned to engage with customers and drive positive impact. We look forward to partnering with Gemba and working together to inspire climate action across the APAC region.”

To find out more visit thegembagroup.com

Gemba is part of the Tenka Group, a certified Carbon Neutral company. They have measured and calculated all greenhouse gas emissions for 2021 across all offices and operations, via a detailed Corporate Carbon Footprint Assessment. They then offset all unavoidable emissions by investing in globally certified carbon offset projects, including Clean Oceans, Plastic Bank.

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